Traditional CPC wastes your
budget. CPC+ fixes that.

Most campaigns bleed money through fake clicks, misfires,
and fluff traffic.

The problem with
the current system

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$80B

Lost by clients per year on adfraud (IAB Study)

53%

Of users abandon slow-loading pages (Google)

Why CPC+

The problem with
traditional CPC

You’re buying performance. But you’re still paying
for traffic that never had a chance to perform.

Bot traffic and misclicks
drain spend

Even when results look solid, up to 70% of
clicks can be invalid. That’s not ROI — that’s
exposure you can’t explain.

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Every bounce still hits
your budget

If a user lands and leaves in seconds, the CPC
model doesn’t care — but your brand and
reporting quality do.

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Lagging metrics break
trust

When bounce rates spike and conversions
stall, someone has to answer for it — and that
someone is usually you.

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Our partners

Certified. Verified. Built for compliance.

CPC+ campaigns meet global standards in privacy, sustainability, and traffic quality.

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Efficiency

Do more with less

CPC+ doesn’t just cut waste. It unblocks everything that slows campaigns down.

Who we serve

A solution for your unique needs

We designed CPC+ to support two high-pressure roles that drive modern campaign success — but
are too often underserved by traditional vendors.

For Media Planners at leading agencies

You manage complex portfolios, multiple clients, tight launch
cycles, and unforgiving wrap-up deadlines. You don’t just need
traffic — you need traffic that
performs and reporting that lands clean.

It’s the campaign model you’d build yourself — if you had time.

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For Marketing Leads at enterprise brands

You need media that’s efficient, measurable, and ESG-aligned
— without dragging your team into daily ops or chasing
vendors for answers.

It’s performance you can show your CFO, CMO, and ESG lead —
without excuses.

Learn More
Brand safety & ESG

Built for Trust — From Inventory to Impact

CPC+ isn’t just clean — it’s safe, certified, and sustainable. We know the questions your clients
ask. CPC+ helps you answer them — with proof, not promises.

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    Premium, brand-safe inventory
    only

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    AI + manual fraud filtering (powered
    by DoubleVerify, HUMAN, IAS)

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    No cookies needed —
    privacy-safe by design

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    100% CO₂-neutral campaigns
    — always included

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    ESG reporting tied to all
    17 UN SDGs

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    GreenSign-certified results
    for procurement
    compliance

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    Auto-generated impact
    reports — no work on your
    end

How it works

Certified. Verified. Built for compliance.

CPC+ campaigns meet global standards in privacy, sustainability, and traffic quality.

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Ready to See CPC+ in Action?

Book a 15-minute intro call — and discover how to eliminate wasted clicks, bounce traffic, and
reporting chaos.

Book a Demo