Better traffic.
Cleaner metrics.
Less explaining.

CPC+ is proof that performance campaigns can
be clean, efficient, and ESG-aligned.

Proof in numbers

What media
teams see with
CPC+

All results below are based on verified campaign data
across multiple verticals.

63
%

Less invalid traffic

Bots, bounces, and misclicks filtered before
billing — not after the wrap-up deck is due.

47
%

Lower bounce rate

Real visitors. Real scroll.
Real intent.

2.3
x

More time on site

When users stay longer,
performance follows —
especially for content-rich
landing pages.

25
%

Lower CPL (in qualified tests)

When you stop paying for
junk traffic, your cost-per-qualified
visit drops fast.

Case studies

Real results, no NDAs

Anonymized case snapshots from real campaigns. Real KPIs. Real business outcomes.

Automotive

  • Goal

    Drive test drive signups

  • Challenge

    High click cost + low intent

  • Result

    +28% more users
    completed scheduling

  • Why it worked:

    Only engaged users were
    billed. Bounce traffic was
    filtered out pre-charge.

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Banking Advertiser

  • Goal

    Increase loan form
    completions

  • Challenge

    High drop-off, low scroll
    depth

  • Result

    2.5× more users reached
    the form, +40% time on page

  • Why it worked

    Mid-campaign creative
    swap targeted higher-
    intent segments.

img

Skincare

  • Goal

    Boost seasonal lookbook
    interaction

  • Challenge

    High bounce before
    product exploration

  • Result

    51% increase in scroll +
    time on page

  • Why it worked:

    Creative enhancements
    adapted CTA color and
    image sequencing to user
    behavior.

img

FMCG Campaign

  • Goal

    Drive users to the store
    locator

  • Challenge

    Mobile users bounced
    before interaction

  • Result

    +39% locator clicks vs
    classic CPC

  • Why it worked

    Creative fatigue protection
    + real-time targeting
    refinement.

img

Fashion

  • Goal

    Get brochure downloads

  • Challenge

    High CPC, low form
    completion

  • Result

    -22% cost-per-qualified
    visit, 2.8x more form views

  • Why it worked:

    CPC+ focused on traffic
    quality, not just click
    volume.

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ESG results

ESG Results — Included by default

Every CPC+ campaign is 100% CO₂-neutral — no opt-in required. We don’t just reduce media waste — we
build in environmental and social impact by design.

  • img
    4.8 tons of CO₂ absorbed

    Each campaign directly offsets emissions — helping reduce the environmental footprint of digital media.

  • img
    40 trees planted across

    Your campaign funds certified reforestation projects that restore ecosystems and absorb carbon long-term.

  • img
    40m² of reforested land

    Restored forest areas protect biodiversity, improve air quality, and contribute to global climate targets.

  • img
    Education and jobs supported

    Campaign spend also drives social impact — through training, education, and fair employment initiatives.

All tracked and verified through our partners. Ready to use in ESG reports, client decks, and procurement evaluations.

How it works

Certified. Verified. Built for compliance.

CPC+ campaigns meet global standards in privacy, sustainability, and traffic quality.

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Want a version to share internally?

Get the CPC+ Playbook. A clean, client-ready PDF that breaks down the CPC+ model for you — or your
team. Includes:

  • 2-minute explainer
  • Persona-specific benefits
  • ESG and performance highlights
  • End-to-end campaign workflow
Download the Playbook